3 Reasons Why Most Freelance Writers in Kenya Are Not Making Money + How To Fix It

You are dragging the success of your freelance writing career by you solely relying on shitty content mill.

Content mills are only good for helping you learn the basics of article writing.

You can’t take up writing full time charging low rates and dealing with shifty clients while delivering high quality content.

I have seen writers get scammed thousands of their hard earned money on Facebook groups.

What happens is someone puts up a post selling an iwriter Elite account and promises you that you’ll start making money immediately because this account has over 200 reviews.

Once you send you money the conman blocks your lazy ass.

Let’s talk about 3 reasons why you are not making enough money to enable you take up freelance writing full.



Successful online writers swear that, without a website you cannot succeed.

You need a website to market your services online and feature your work samples so clients can easily find you.

You also need a website so you can have a professional email to use while cold pitching to high profile clients.

This strategy is guaranteed to land you high paying and long term clients and of course reduce your article rejection rate.

What about if you have a website but no one reads, comments or shares your blog posts?

I will tell you what you are doing wrong with your content.

You are not writing your content from a marketing perspective.


Focus on content marketing and tailor your blog posts to a targeted audience if you want to attract and retain readers.

Avoid fluff and unpractical posts and use key words to optimize you posts for SEO.

Write about a niche you have experience in so that you can give practical advice to your readers.

Offer a free e-book to help you build your email listing so you can always inform your readers when you have a new post on the blog.

Learn wordpress and use your knowledge to manage and market other writer’s content and blog posts.



Most writers don’t ever get published on any local or major websites.

We think that we need to gain years of experience in freelance writing before working on social proof.

But that is the wrong freelance writing marketing strategy.

You have to be willing to write content for free and publish as many articles and guest posts as possible.

Every successful writer knows you need social proof to command high rates for your content.

Nigerian successful writer Bamidele Onibalusi, in his interview with Anca Dumitru, said in the first eight months of blogging he published no less than 270 guest blog posts.


Start by writing guest blog posts for local websites.

Strive to get your articles published on major sites, i.e. Huffington Post, Forbes and other publications.

Publish on LinkedIn Pulse.



If you take freelance writing as a full time career you need a business strategy.

Be ready to spend money to make more money.

Pay for that expensive online writing course that is guaranteed to sky rocket your freelance career.

Throwing yourselves in online writing jobs without proper training with a get-rich-quick attitude is like planning to fail.

Who plans to fail?


Take online paid certification courses.

Invest in e-books, free courses and subscribe to email listing from major blogs and websites for updates.

Read articles on your niche

Practice writing 3000 words a day.

4 Replies to “3 Reasons Why Most Freelance Writers in Kenya Are Not Making Money + How To Fix It”

  1. Not a bad article. You raise some good points.

    From my experience of trying to hire non-native speakers, the main reason they are not making money is that their command of the English language is just not good enough.

    There’s a huge difference between communicating well in another language and writing for publication in that language.

    I’m a Brit and studied French at university. I would never dream of writing for a French website as my language would not be good enough.

    1. Thank you for pointing out these issues John.
      You are right.
      We fail in many ways as ESL writers, but those failures end up creating incredible lessons that shape our writing careers.
      The only way to write like an English native speaker is through writing every day and doing a lot of reading.
      The only thing that makes a person truly fail is giving up.

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